# Understanding and connecting MCP to Keen Source: https://keenpartner.com/blog/understanding-and-connecting-mcp-to-keen Published: 2026-08-10T00:00:00.000Z Category: Product guides A simple guide to connecting Claude, ChatGPT, Cursor, or another compatible AI tool to your Keen partnership data through MCP. MCP lets a compatible AI tool work with the partnership data in your Keen account. Once connected, you can ask the AI to review channels, find leads, summarize performance, prepare reports, and help with selected actions in Keen. The connection uses your Keen login and is tied to one company. You do not need to create or paste an API key into the AI tool. ## A simple example Imagine that you are preparing a monthly partner review. The information you need is spread across several channels, lead stages, reward reports, and performance views. With MCP connected, you can ask your AI tool: *"Use my Keen data to summarize the strongest channels, funnel performance, revenue and rewards, and the biggest opportunities for the next month."* The AI can retrieve the current information from Keen and turn it into a useful starting point for a report, presentation, or partner meeting. MCP does not replace Keen. It gives an AI tool a secure way to work with the information and selected features already available in your Keen company. ## What MCP means MCP stands for Model Context Protocol. It is a standard that lets AI tools connect to other systems in a consistent way. Keen provides a hosted MCP connector. Your AI tool connects to Keen through this address: [https://mcp.keenpartner.com/mcp](https://mcp.keenpartner.com/mcp) The connector can read partnership information that your Keen account is allowed to access. It can also support selected write actions, but those actions require your explicit confirmation before they are completed. ## What you can do after connecting Depending on the AI tool you use, you can ask it to: - list and review your partner channels; - find leads and inspect their progress; - compare channel and partner performance; - review analytics, rewards, and reward reports; - explain statuses and custom lead properties; - prepare a partner brief, executive summary, or slide outline; - help create a channel, reward trigger, or partner invite after you confirm the exact action. Start with a focused question. Tell the AI which period, channels, partners, or outcome you care about. This makes the result easier to check and use. ## Before you connect You need: - a Keen account that you can sign in to; - access to the Keen company whose data you want to use; - an AI tool or workspace that supports remote custom MCP connectors; - permission to approve the connection for your company. Claude, ChatGPT, Cursor, Gemini, and other compatible tools can support remote MCP connections. The menu names and availability can vary by provider and plan. Make sure the correct company is selected in Keen before you approve access. The connection is granted to the company that is active during approval. ## Connect from Keen 1. Sign in to [Keen](https://app.keenpartner.com). 1. Open **Integrations**. 1. Select the option to connect Keen to Claude, ChatGPT, or another AI tool. 1. Copy the MCP connector URL: **https://mcp.keenpartner.com/mcp**. 1. Keep the Keen page open while you complete the setup in your AI tool. You can also go directly to the [Keen MCP setup page](https://app.keenpartner.com/integrations/mcp). ## Connect in Claude The exact labels can change, but the usual flow is: 1. Open Claude settings. 1. Find **Connectors**, **Integrations**, or **Custom connectors**. 1. Add a custom connector. 1. Paste **https://mcp.keenpartner.com/mcp**. 1. Leave OAuth Client ID and OAuth Client Secret blank. 1. Select **Connect**. 1. Sign in to Keen when prompted. 1. Review the company and requested access, then approve the connection. Keen supports dynamic OAuth registration, so you should not need static client credentials. ## Connect in ChatGPT The usual ChatGPT flow is: 1. Open **Settings**, then **Connectors**. 1. Open advanced settings and enable Developer Mode if your workspace requires it. 1. Create a custom connector named **Keen**. 1. Choose OAuth as the authentication method. 1. Paste **https://mcp.keenpartner.com/mcp** as the MCP server URL. 1. Confirm that you trust the connector and create it. 1. Sign in to Keen when prompted. 1. Review the company and requested access, then approve the connection. Your ChatGPT plan or workspace policy may control whether custom connectors are available. ## Review access in Keen When your AI tool opens Keen, you may need to sign in first. Keen then shows: - the name of the connecting application; - the Keen company that will be connected; - the type of access being requested. Check the company carefully. If it is not the company you intended to connect, cancel, switch company in Keen, and start the approval again. Select **Approve access** only when the details are correct. Keen then returns you to the AI tool to finish the connection. ## Read actions and write actions Most analysis starts with read access. The AI can retrieve information and prepare an answer without changing anything in Keen. For supported write actions, the AI should first explain the exact change it wants to make. For example, it may summarize the receiver, event, amount, frequency, and activation state of a proposed reward trigger. It must then receive your explicit confirmation before sending the change to Keen. Read the proposed action before confirming it, especially when it affects partner access, rewards, or invitations. ## Try your first request Begin with something easy to verify: - "List my channels and explain which company refers and receives leads in each one." - "Show the leads that need attention and group them by channel." - "Summarize partner performance for the last 30 days." - "Which reward reports still need review?" - "Draft a monthly partner performance report using my Keen data." If the answer includes numbers, check that the AI used the period and filters you expected. Ask it to state those choices when they matter. ## Manage or disconnect access You can review connected MCP applications in Keen: 1. Open **Settings**. 1. Go to the **API Keys** tab. 1. Find **Connected MCP apps**. 1. Review the application, company, access, and connection date. 1. Select **Disconnect** when an application should no longer have access. MCP connections are shown near API keys, but they do not use Keen API keys. Disconnecting revokes the connection. To use it again, repeat the connection and approval flow. ## Good practices - Connect only AI tools and workspaces that you trust. - Approve access for the correct Keen company. - Never place API keys or tokens in the connector URL. - Use clear periods and filters when requesting analysis. - Check important figures before sharing a report externally. - Review every proposed write action before confirming it. - Disconnect applications that your team no longer uses. ## Connection checklist Before you start working with Keen data, confirm that: - your AI tool supports remote MCP connectors; - the connector URL is exactly **https://mcp.keenpartner.com/mcp**; - no API key or token has been added to the URL; - you approved access for the correct Keen company; - the connector can answer a simple read-only question; - you understand that write actions require confirmation; - you know where to disconnect the application in Keen. That is enough to get started. Connect one trusted AI tool, begin with a question you can verify, and expand to reports and supported actions as your team becomes comfortable with the workflow.